Reading KTB? Track it free: the weekly brief, plus an alert if the thesis breaks. No credit card.
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NYSEConsumer DiscretionaryApparel ManufacturingSnapshot 2026-06-16
Recent financial performance is holding in the top half of its industry — the reason to own it looks intact.
Recent financial performance is strong, but earnings quality and management's track record are neutral. The sector backdrop is a headwind, and risk is moderate. Peer multiples imply a price about 7% above where it trades (it looks cheap on this basis); the read is fair. Key factors to watch include guidance changes and sector trends, particularly how bellwethers in the Consumer Discretionary sector perform. This read is provisional.
Daily closes. Earnings/event dots are placed inline.
A consensus fair price across 8 valuation methods, at three horizons. Current price $79.27. Estimates are diagnostics, not price targets. Short-horizon estimates are close to coin-flips, so confidence is a method-agreement read, not a prediction.
No-growth: today's peer multiple on trailing earnings. The headline read.
Embeds projected growth. Leans optimistic by design. Upside context.
We take the 12-month fair value above and grade our own number — how the market prices this name versus what we'd justify, and where the two diverge.
At $79 KTB trades at 15× p/e, below its 15× p/e peer median. Our $83 fair value sits above the price; high confidence. Not investment advice.
One valuation read at a 12-month horizon, plus how price compares to peers and the company's own history.
The price implies about 5% below a flat-multiple fair value, below our forecast of about 31%. This describes what's priced in, not a forecast of the move.
Only weak execution quality — not the full expensive x weak x turbulent stack.
For similar setups historically (n=20,154): about 33% saw a 20%+ drawdown, and roughly 76% of those did not recover within the year. These are historical base rates for the cohort, not a forecast of this stock.
Each factor is a parallel diagnostic with a clear read of what it shows and how names like it have historically fared. Never aggregated into a single score.
Operating income rose in 1 of the last 3 quarter-over-quarter moves. Historically, Consumer Discretionary names rated strong grew net income 70% of the time over the next year (vs 53% for the rest of the cohort, n=2844).
Over the trailing year it converted 1.53x of net income into operating cash flow. Historically, Consumer Discretionary names rated neutral grew net income 52% of the time over the next year (vs 55% for the rest of the cohort, n=3229).
Most sensitive to the broad stock market.
Not enough signal to read sensitivity to the US dollar, real (inflation-adjusted) rates, Fed net liquidity, long-term interest rates.
The next print and the backdrop around it (sector regime and the AI cycle). Context for the path, not a forecast of returns.
EPS estimate $1.10 → $1.08 (-1.4% / 30d). 2 raised, 6 cut, 9 covering analysts.
0 upgrades, 0 downgrades / 30d. 70% of analysts rate Buy.
0 positive, 0 negative / 30d.
How management runs the business: capital, margins, balance sheet, and how reliably they guide and deliver.
What a normal day, a bad day, and the worst of the last year would mean for a $10,000 position.
On a typical day, $10k can swing ±$186.
How much price usually moves either way.
On a bad day, this stock has moved -$418.
A rough but not unusual down day (about the 95th percentile).
In the worst 12 months, $10k could have lost $3,290.
Deepest peak-to-trough drop in the last year.
Past results, not a forecast. Not investment advice.
The most important moves since the prior daily snapshot.
No material changes since the prior snapshot.
as of 2026-06-16
Specific, dated things to watch for, each with what would confirm it and what would prove it wrong.
Why it matters: Strong growth signals that Kontoor's focus on Wrangler and Helly Hansen is effective.
Confirms:Q2 revenue from ongoing operations is over $670 million. This shows growth in key brands.
Disproves:Q2 revenue from ongoing operations is below $650 million.
Recent news graded against this company's own objectives — whether it reinforces or challenges the thesis, and how confirmed it is.
No graded news catalysts for KTB yet.
Conditional scenarios: if X happens, the view would shift in this direction. These are not predictions.
Recent SEC 8-K filings ranked by likely impact, confidence, and recency.
Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers. On June 12, 2026, S. Denise Sumner informed Kontoor Brands, Inc. (the “Company”) that she will retire as Vice President and Chief Accounting Officer of the Company, effective as of August 28, 2026 (the “Retirement Date”). Until the Retirement Date, Ms. Sumner will continue to serve the Company on a full time basis in her current position and will r…
Whether the overall read has been drifting up or down lately, and how it's changed since last week.
Not investment advice. Scores describe historical and current data; they are not forecasts of future returns. Consult a licensed advisor before making investment decisions.
Long-thesis check; widest uncertainty.
Roughly priced in line with peers.
Around its own typical valuation.
Trailing four: 2025-Q1, 2025-Q2, 2025-Q3, 2026-Q1
A side-by-side read on sector standing, valuation, and risk versus Apparel, Accessories & Luxury Goods.
| Stock | Sector standing | Valuation | Risk |
|---|---|---|---|
KTB Kontoor Brands | Typical Show detailsSector percentile: 61 of 100 | fair | moderate |
NKE Nike, Inc. | Above typical Show detailsSector percentile: 83 of 100 | expensive | moderate |
TPR Tapestry, Inc. | Above typical Show detailsSector percentile: 81 of 100 | full | moderate |
RL Ralph Lauren Corporation | Above typical Show detailsSector percentile: 78 of 100 | full | moderate |
LULU Lululemon Athletica | Above typical Show detailsSector percentile: 90 of 100 | inexpensive | elevated |
4 material management or governance events in the past 24 months, led by capital-allocation actions. Historically, Consumer Discretionary names rated neutral grew net income 54% of the time over the next year (vs 57% for the rest of the cohort, n=646).
Not investment advice. As of 2026-06-16.
via XLY
Tailwind = sector leading the S&P 500; headwind = trailing. Both can be constructive. Historically, headwind regimes have averaged stronger forward returns than tailwind.
Context label only: describes the market state (e.g. real bear vs narrative panic, healthy uptrend vs late-stage froth). It is not a per-ticker buy/sell signal and does not predict factor performance.
Not investment advice. As of 2026-06-16.
A guidance track record builds as the company issues and delivers on guidance.
Priorities management has stated in recent disclosures, with status and evidence drawn from earnings calls, filings, and press releases.
Kontoor Brands plans to divest the Lee business to focus on higher growth brands.
Kontoor Brands has authorized a new $750 million share repurchase program.
Kontoor Brands aims to increase revenue by approximately 9% in 2026.
Continue to declare and pay a regular quarterly cash dividend.
Why it matters: This growth target is important for Kontoor's performance and investor trust.
Confirms:Q2 revenue growth reported at or above 9% year over year.
Disproves:Q2 revenue growth reported below 9% year over year.
Why it matters: Approval is needed to finish the sale. This will change Kontoor's focus and spending.
Confirms:Regulators approve the sale of the Lee business to Authentic Brands Group.
Disproves:Regulators say no or take time to approve. This raises doubts about the sale.
Why it matters: Keeping the dividend shows financial strength. It shows a commitment to shareholders.
Confirms one read:The dividend is paid as scheduled, indicating stable cash flow.
Confirms the other:The dividend payment is stopped or cut. This may mean financial problems.
Why it matters: Finishing the sale lets Kontoor focus on brands with more growth.
Confirms:The Lee business is successfully sold and the transaction closes in the second half of 2026.
Disproves:The sale does not close as planned, or the process faces significant delays.
Why it matters: Retail sales data can show consumer demand. This affects Kontoor's revenue outlook.
Confirms one read:June retail sales report shows an increase in consumer spending month over month.
Confirms the other:June retail sales report shows a decline in consumer spending month over month.
Why it matters: Details on the buyback program can signal management's confidence in the company's value. It may also support the stock price.
Confirms:A press release detailing the timing and amount of share repurchases under the new program.
Disproves:No news or delays in the share buyback program.
Why it matters: Keeping the dividend shows financial strength and a promise to give value to shareholders.
Confirms:The company will pay a quarterly dividend of $0.53 per share as planned.
Disproves:There is news of a dividend cut or suspension.
Why it matters: If revenue growth slows, it may indicate a shift in the consumer discretionary sector. This could impact investor confidence.
Confirms:Revenue growth falls below the median for the sector in the next earnings report.
Disproves:Revenue growth remains above the median for the sector in the next earnings report.
Why it matters: Share buybacks can raise earnings per share. They show management believes in the business.
Confirms:Kontoor completes share buybacks over $100 million with the new plan.
Disproves:No share buybacks happen in the next quarter.
Other Events. On May 6, 2026, the Board of Directors of Kontoor Brands, Inc. authorized a new share repurchase program of up to $750 million of the Company’s common stock. The new repurchase authorization replaces the existing share repurchase program announced on December 11, 2023. The timing and amount of repurchases will be determined by the Company based on its evaluation of market conditions, continued compliance with its debt covenants and other factors. The program does not have an exp…
Other Events. On April 24, 2026, Kontoor Brands, Inc. issued a press release announcing that its Board of Directors declared a regular quarterly cash dividend of $0.53 per share of its common stock, payable on June 18, 2026, to shareholders of record at the close of business on June 8, 2026. The press release is attached hereto as Exhibit 99.1 and incorporated herein by reference.
Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers. On February 12, 2026, the Talent and Compensation Committee of the Board of Directors of Kontoor Brands, Inc. (the “Company”) approved and adopted the Kontoor Brands, Inc. Executive Severance Plan (the “Plan”), which is intended to provide eligible employees, including the Company’s named executive officers, with certain compensation and benefits i…
Other Events. On February 13, 2026, Kontoor Brands, Inc. issued a press release announcing that its Board of Directors declared a regular quarterly cash dividend of $0.53 per share of its common stock, payable on March 20, 2026, to shareholders of record at the close of business on March 10, 2026. The press release is attached hereto as Exhibit 99.1 and incorporated herein by reference.