Reading BC? Track it free: the weekly brief, plus an alert if the thesis breaks. No credit card.
Track BC free→Reading BC? Track it free: the weekly brief, plus an alert if the thesis breaks. No credit card.
Track BC free→
NYSEConsumer DiscretionaryRecreational VehiclesSnapshot 2026-06-16
Recent financial performance sits well below its industry cohort — worth keeping an eye on, though it has not freshly broken.
Recent financial performance is weak. Earnings quality cannot be assessed since the company was unprofitable over the past year. Risk is moderate, and the sector backdrop is a headwind. Compared with sector peers, BC is below typical. Peer multiples imply a price about 43% below where it trades (it looks expensive on this basis); the read is expensive, growth-justified. This assessment is provisional.
Daily closes. Earnings/event dots are placed inline.
A consensus fair price across 8 valuation methods, at three horizons. Current price $82.20. Estimates are diagnostics, not price targets. Short-horizon estimates are close to coin-flips, so confidence is a method-agreement read, not a prediction.
No-growth: today's peer multiple on trailing earnings. The headline read.
Embeds projected growth. Leans optimistic by design. Upside context.
We take the 12-month fair value above and grade our own number — how the market prices this name versus what we'd justify, and where the two diverge.
At $82 BC trades at 27× p/e — 1.8× the 15× p/e peer median, and above its own 12× history. The market is re-rating it beyond its own range; our $58 fair value is low-confidence here. Analysts: $82–$93. Not investment advice.
One valuation read at a 12-month horizon, plus how price compares to peers and the company's own history.
The market is pricing in roughly 42% near-term growth, well above our forecast of about 5%. This describes what's priced in, not a forecast of the move.
Only expensive valuation — not the full expensive x weak x turbulent stack.
For similar setups historically (n=20,154): about 33% saw a 20%+ drawdown, and roughly 76% of those did not recover within the year. These are historical base rates for the cohort, not a forecast of this stock.
Each factor is a parallel diagnostic with a clear read of what it shows and how names like it have historically fared. Never aggregated into a single score.
Operating income rose in 2 of the last 3 quarter-over-quarter moves. Historically, Consumer Discretionary names rated weak grew net income 58% of the time over the next year (vs 57% for the rest of the cohort, n=2844).
Over the trailing year it converted -3.85x of net income into operating cash flow.
Most sensitive to the broad stock market.
Not enough signal to read sensitivity to real (inflation-adjusted) rates, long-term interest rates, the US dollar, Fed net liquidity.
Not enough signal yet.
The next print and the backdrop around it (sector regime and the AI cycle). Context for the path, not a forecast of returns.
EPS estimate $1.21 → $1.20 (-1.0% / 30d). 0 raised, 16 cut, 17 covering analysts.
0 upgrades, 0 downgrades / 30d, 2 maintained. 45% of analysts rate Buy.
1 PT revisions / 30d. Avg target 12.5% above current price.
How management runs the business: capital, margins, balance sheet, and how reliably they guide and deliver.
A guidance track record builds as the company issues and delivers on guidance.
What a normal day, a bad day, and the worst of the last year would mean for a $10,000 position.
On a typical day, $10k can swing ±$115.
How much price usually moves either way.
On a bad day, this stock has moved -$351.
A rough but not unusual down day (about the 95th percentile).
In the worst 12 months, $10k could have lost $2,236.
Deepest peak-to-trough drop in the last year.
Past results, not a forecast. Not investment advice.
The most important moves since the prior daily snapshot.
No material changes since the prior snapshot.
as of 2026-06-16
Specific, dated things to watch for, each with what would confirm it and what would prove it wrong.
Why it matters: Revenue guidance shows strong demand and steady market for Brunswick.
Confirms:Q2 2026 revenue reported between $1.45 billion and $1.55 billion.
Disproves:Q2 2026 revenue falls below $1.45 billion.
Recent news graded against this company's own objectives — whether it reinforces or challenges the thesis, and how confirmed it is.
No graded news catalysts for BC yet.
Conditional scenarios: if X happens, the view would shift in this direction. These are not predictions.
Recent SEC 8-K filings ranked by likely impact, confidence, and recency.
Results of Operations and Financial Condition. On April 30, 2026, Brunswick Corporation (“Brunswick”) announced its financial results for the first quarter 2026. The news release Brunswick issued announcing its first quarter 2026 earnings is incorporated herein by reference and is included as Exhibit 99.1 to this Current Report on Form 8-K. In the news release, Brunswick uses non-GAAP financial measures. GAAP refers to generally accepted accounting principles in the United States. A “non-GAAP…
Whether the overall read has been drifting up or down lately, and how it's changed since last week.
Not investment advice. Scores describe historical and current data; they are not forecasts of future returns. Consult a licensed advisor before making investment decisions.
Long-thesis check; widest uncertainty.
$82.00 – $93.00 (median $86.00) · 3 analysts · as of 2026-05-19
Looks more expensive than peers.
Richer than its own typical valuation.
Trailing four: 2025-Q1, 2025-Q2, 2025-Q3, 2026-Q1
A side-by-side read on sector standing, valuation, and risk versus Leisure Products.
| Stock | Sector standing | Valuation | Risk |
|---|---|---|---|
BC Brunswick | Below typical Show detailsSector percentile: 25 of 100 | expensive | moderate |
HAS Hasbro | Typical Show detailsSector percentile: 69 of 100 | fair | moderate |
GOLF Acushnet Company | Above typical Show detailsSector percentile: 70 of 100 | expensive | moderate |
MAT Mattel | Typical Show detailsSector percentile: 68 of 100 | fair | elevated |
PII Polaris | Typical Show detailsSector percentile: 41 of 100 | expensive | elevated |
Not investment advice. As of 2026-06-16.
via XLY
Tailwind = sector leading the S&P 500; headwind = trailing. Both can be constructive. Historically, headwind regimes have averaged stronger forward returns than tailwind.
Context label only: describes the market state (e.g. real bear vs narrative panic, healthy uptrend vs late-stage froth). It is not a per-ticker buy/sell signal and does not predict factor performance.
Not investment advice. As of 2026-06-16.
Priorities management has stated in recent disclosures, with status and evidence drawn from earnings calls, filings, and press releases.
Focus on increasing revenue growth through strategic initiatives.
Commitment to maintaining consistent dividend payments to shareholders.
Focus on improving operating income through cost management and efficiency.
Why it matters: More memberships show strong interest in boating. This leads to steady income.
Confirms:Freedom Boat Club memberships increase by more than 10% year over year.
Disproves:Membership growth slows to less than 5% year over year.
Why it matters: Retail sales trends show market health and can affect Brunswick's results.
Confirms one read:U.S. marine industry boat unit retail sales show growth of more than 2% year over year.
Confirms the other:U.S. marine industry boat unit retail sales decline by more than 2% year over year.
Why it matters: Better margins mean improved cost control and efficiency in a tough market.
Confirms:Adjusted operating margin for Q2 2026 is more than 7.5%.
Disproves:Adjusted operating margin for Q2 2026 is less than 7.5%.
Results of Operations and Financial Condition. On January 29, 2026, Brunswick Corporation (“Brunswick”) announced its financial results for the fourth quarter and full-year 2025. The news release Brunswick issued announcing its fourth quarter and full-year 2025 earnings is incorporated herein by reference and is included as Exhibit 99.1 to this Current Report on Form 8-K. In the news release, Brunswick uses non-GAAP financial measures. GAAP refers to generally accepted accounting principles i…
Results of Operations and Financial Condition. On October 23, 2025, Brunswick Corporation (“Brunswick”) announced its financial results for the third quarter 2025. The news release Brunswick issued announcing its third quarter 2025 earnings is incorporated herein by reference and is included as Exhibit 99.1 to this Current Report on Form 8-K. In the news release, Brunswick uses non-GAAP financial measures. GAAP refers to generally accepted accounting principles in the United States. A “non-GA…