Clorox (CLX)
NYSEConsumer StaplesHousehold & Personal ProductsSnapshot 2026-09-14
$89.31+1.77%
Close 2026-09-14 · 1-day change
NYSEConsumer StaplesHousehold & Personal ProductsSnapshot 2026-09-14
Research Workspace
Put CLX beside peers and holdings, graph the same metric, and keep your notes with the evidence.
Daily closes. Earnings/event dots are placed inline.
Industries move in repeating boom-and-bust cycles. This shows where this stock’s industry sits in that cycle, stage by stage (recovery → expansion → supercycle → steady → deceleration → contraction), from its fundamentals (orders, revenue, capital spending), not the stock’s price.
A booming industry is a tailwind for the names in it; a contracting one is a headwind. Companies in the same industry tend to rise and fall together with the cycle, the way a tide lifts and lowers every boat in the harbor at once, so a large part of a stock’s swing can come from where its industry sits rather than from the company itself. It’s context for reading the company’s results, not a buy/sell call. Full explanation →
Household Products is in steady. Describes the industry's cycle state, not a call on this stock.
The stage band shows the industry’s cycle over the chart’s timeline (each color a stage); a ▼ marks a quarter its growth inflected down — amber is an unconfirmed watch, red is confirmed the next quarter. Use “Overlay cycle on chart” to tint the price chart by stage. The industry’s fundamentals, not a signal on this stock.
Management is running behind on a stated commitment.
View ThesisRevenue is contracting — down about 4% over the past year.
View GrowthMiddle-of-the-pack quality for its industry.
View QualityManagement screens strong on capital allocation.
View ManagementExpectations look high — the market is pricing in about 20% growth a year, above the roughly 8% analysts expect, leaving little room for error.
View ValuationModerate volatility — typically moves about 1% a day.
View RiskClorox's growth has to keep compounding to justify the price. Revenue grew 0% year over year, and the last quarter beat expectations. It trades at 15.8× P/E versus a peer median of 16.1×. The price reflects less growth than forecasted, indicating modest expectations. If Clorox cuts guidance on the next call, that would be a meaningful negative. Peer multiples imply a price about 18% below where it trades (it looks expensive on this basis). The thesis is on watch due to management running behind on a stated commitment.
Trailing returns as of 2026-09-14. CLX is total return (includes dividends); the S&P 500 benchmark is price return (the index excludes dividends).
Based on 19 analysts currently covering CLX (as of Sep 2026).
Based on 5 Wall Street analysts offering 12-month price targets for CLX in the last 4 months.
Continue this research
Compare CLX with peers and holdings, graph the same reported metric, keep your questions beside the evidence, and return when the facts change.
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| Compare | Company | Living FV | P/E | Revenue % | Quality |
|---|---|---|---|---|---|
| CLX Selected company | Graph | Compare | Trend | Review | |
| Peer Add a competitor | Graph | Compare | Trend | Review | |
| Holding Compare a holding | Graph | Compare | Trend | Review |
Selected metric trend
Quarterly · checked companies · value or % of revenue
A consensus fair price across 11 valuation methods, at three horizons. As of 2026-09-14. Estimates are diagnostics, not price targets. Short-horizon estimates are close to coin-flips, so confidence is a method-agreement read, not a prediction.
Today's peer multiple on trailing earnings, with no growth credited. This is the headline read.
Adds projected growth, so it leans optimistic by design. Read it as upside context, not a base case.
A price-focused, side-by-side fair-value read versus Household Products — fair value, gap to price, and forward P/E.
Compare the value case
Put CLX next to peers and holdings, compare Living FV and multiples, then graph the driver behind the difference.
Advances: Address sales decline and return to organic growth
Focus on growth plan supports addressing sales decline.
Not investment advice. Scores describe historical and current data; they are not forecasts of future returns. Consult a licensed advisor before making investment decisions.
End-of-day figures as of 2026-09-14. EPS is implied from price ÷ P/E. Not investment advice.
Current $89.31
The last 12 months of price, then the range of analyst 12-month targets from today’s $89.31.
Analyst ratings and price targets are third-party Wall Street estimates, not QuarterlyIQ’s view. Not investment advice.
A long-thesis check that carries the widest uncertainty of the three horizons.
Top 10% on quality vs scored peers
Direction of the business behind the multiple. Bands are backend reads; trailing-12-month basis.
Threatens: Address sales decline and return to organic growth
Downgrade indicates ongoing sales decline and growth challenges.
Advances: Manage gross margin decline
Inflation target aligns with managing gross margin decline.
Threatens: Address sales decline and return to organic growth
Earnings call indicates ongoing sales decline issues.
Threatens: Address sales decline and return to organic growth
Sales decline discussed, impacting organic growth objective.
Advances: Address sales decline
Sales beat indicates progress in addressing sales decline.
Threatens: Address sales decline
Inflation and value-seeking customers hinder sales growth.
Advances: Address sales decline
Upbeat sales forecast indicates improving demand.
