DRAFTKINGS INC (DKNG)
NASDAQConsumer DiscretionaryGamblingSnapshot 2026-07-31
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Create your account →NASDAQConsumer DiscretionaryGamblingSnapshot 2026-07-31
Reading DKNG? Create a free portfolio, then add this holding for ongoing Reports and tracking. Track it in a free portfolio. No credit card.
Create your account →Daily closes. Earnings/event dots are placed inline.
Industries move in repeating boom-and-bust cycles. This shows where this stock’s industry sits in that cycle, stage by stage (recovery → expansion → supercycle → steady → deceleration → contraction), from its fundamentals (orders, revenue, capital spending), not the stock’s price.
A booming industry is a tailwind for the names in it; a contracting one is a headwind. Companies in the same industry tend to rise and fall together with the cycle, the way a tide lifts and lowers every boat in the harbor at once, so a large part of a stock’s swing can come from where its industry sits rather than from the company itself. It’s context for reading the company’s results, not a buy/sell call. Full explanation →
Consumer Discretionary is in steady. Describes the industry's cycle state, not a call on this stock.
The stage band shows the industry’s cycle over the chart’s timeline (each color a stage); a ▼ marks a quarter its growth inflected down — amber is an unconfirmed watch, red is confirmed the next quarter. Use “Overlay cycle on chart” to tint the price chart by stage. The industry’s fundamentals, not a signal on this stock.
Management is running behind on a stated commitment.
View ThesisRevenue growth is accelerating — up about 26% over the past year.
View GrowthMiddle-of-the-pack quality for its industry.
View QualityManagement screens weak on capital allocation, margins, the balance sheet.
View ManagementExpectations look reasonable — what the market is pricing in sits in line with or below what analysts forecast.
View ValuationThis stock is volatile — it swings about 2% on a typical day and fell roughly 57% in its worst 12-month stretch.
View RiskDKNG's growth in the consumer discretionary sector needs to continue to justify its price. Revenue performance has been steady, but it lags behind its industry peers. DKNG trades at 35× P/E, which is more than double the 16× peer median. Expectations for growth appear modest compared to our view. A specific risk is that if DKNG cuts guidance, the stock could drop significantly. Peer multiples imply a price about 16% above where it trades; this read is provisional.
Trailing returns as of 2026-07-31. DKNG is total return (includes dividends); the S&P 500 benchmark is price return (the index excludes dividends).
Based on 36 analysts currently covering DKNG (as of Jul 2026).
Based on 12 Wall Street analysts offering 12-month price targets for DKNG in the last 4 months.
A consensus fair price across 6 valuation methods, at three horizons. As of 2026-08-01. Estimates are diagnostics, not price targets. Short-horizon estimates are close to coin-flips, so confidence is a method-agreement read, not a prediction.
Today's peer multiple on trailing earnings, with no growth credited. This is the headline read.
Adds projected growth, so it leans optimistic by design. Read it as upside context, not a base case.
A price-focused, side-by-side fair-value read versus Casinos & Gaming — fair value, gap to price, and forward P/E.
Super app pivot aligns with growth objectives.
Not investment advice. Scores describe historical and current data; they are not forecasts of future returns. Consult a licensed advisor before making investment decisions.
End-of-day figures as of 2026-07-31. EPS is implied from price ÷ P/E. Not investment advice.
Current $23.48
The last 12 months of price, then the range of analyst 12-month targets from today’s $23.48.
Analyst ratings and price targets are third-party Wall Street estimates, not QuarterlyIQ’s view. Not investment advice.
A long-thesis check that carries the widest uncertainty of the three horizons.
Bottom 25% on quality vs scored peers
Direction of the business behind the multiple. Bands are backend reads; trailing-12-month basis.
Positive growth predictions support revenue objectives.
Optimism around prediction markets supports growth.
Clarity on prediction market potential supports growth.
Growth in predictions aligns with revenue goals.
Focus on prediction market strategy supports growth.
Broader growth in prediction markets supports revenue.
Prediction market growth aligns with revenue objectives.