DIRECT DIGITAL HOLDINGS INC (DRCT)
NASDAQCommunication ServicesAdvertising AgenciesSnapshot 2026-10-29
$0.11-55.89%
Close 2026-10-26 · 1-day change
NASDAQCommunication ServicesAdvertising AgenciesSnapshot 2026-10-29
Research Workspace
Put DRCT beside peers and holdings, graph the same metric, and keep your notes with the evidence.
Daily closes. Earnings/event dots are placed inline.
Industries move in repeating boom-and-bust cycles. This shows where this stock’s industry sits in that cycle, stage by stage (recovery → expansion → supercycle → steady → deceleration → contraction), from its fundamentals (orders, revenue, capital spending), not the stock’s price.
A booming industry is a tailwind for the names in it; a contracting one is a headwind. Companies in the same industry tend to rise and fall together with the cycle, the way a tide lifts and lowers every boat in the harbor at once, so a large part of a stock’s swing can come from where its industry sits rather than from the company itself. It’s context for reading the company’s results, not a buy/sell call. Full explanation →
Communication Services is in steady. Describes the industry's cycle state, not a call on this stock.
The stage band shows the industry’s cycle over the chart’s timeline (each color a stage); a ▼ marks a quarter its growth inflected down — amber is an unconfirmed watch, red is confirmed the next quarter. Use “Overlay cycle on chart” to tint the price chart by stage. The industry’s fundamentals, not a signal on this stock.
Primary pillar under pressure — Resolve Nasdaq listing rule non-compliance: Direct metric needs a verified mapping.
View ThesisRevenue is contracting — down about 15% over the past year.
View GrowthManagement screens weak on capital allocation, earnings delivery, margins, market reaction to earnings.
View ManagementThis stock is highly volatile — it swings about 2% on a typical day and fell roughly 100% in its worst 12-month stretch.
View RiskDRCT’s case rests on a recovery in revenue, but the latest reported revenue fell. Q2 FY2026 revenue declined 23% year over year, and GAAP EPS was negative 5.78. There is no valuation bridge or peer multiple in the desk. So, the price comparison cannot be established from these facts. Our model puts the next-quarter miss probability near 83%. DRCT’s Nasdaq listing-rule issue lacks verified metric mapping. Peer multiples cannot establish the valuation read; the thesis is on watch. This read is provisional.
Trailing returns as of 2026-10-26. DRCT is total return (includes dividends); the S&P 500 benchmark is price return (the index excludes dividends).
Based on 2 analysts currently covering DRCT (as of Oct 2026).
Analyst ratings and price targets are third-party Wall Street estimates, not QuarterlyIQ’s view. Not investment advice.
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Compare DRCT with peers and holdings, graph the same reported metric, keep your questions beside the evidence, and return when the facts change.
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| Compare | Company | Living FV | P/E | Revenue % | Quality |
|---|---|---|---|---|---|
| DRCT Selected company | Graph | Compare | Trend | Review | |
| Peer Add a competitor | Graph | Compare | Trend | Review | |
| Holding Compare a holding | Graph | Compare | Trend | Review |
Selected metric trend
Quarterly · checked companies · value or % of revenue
A consensus fair price across 0 valuation methods, at three horizons. As of 2026-10-29. Estimates are diagnostics, not price targets. Short-horizon estimates are close to coin-flips, so confidence is a method-agreement read, not a prediction.
Today's peer multiple on trailing earnings, with no growth credited. This is the headline read.
Adds projected growth, so it leans optimistic by design. Read it as upside context, not a base case.
A price-focused, side-by-side fair-value read versus Advertising — fair value, gap to price, and forward P/E.
Compare the value case
Put DRCT next to peers and holdings, compare Living FV and multiples, then graph the driver behind the difference.
Advances: Drive organic growth via multi-channel sales and product innovation
Strategic shift aligns with growth objectives and innovation.
Not investment advice. Scores describe historical and current data; they are not forecasts of future returns. Consult a licensed advisor before making investment decisions.
End-of-day figures as of 2026-10-26. EPS is implied from price ÷ P/E. Not investment advice.
A long-thesis check that carries the widest uncertainty of the three horizons.
Around the middle on quality vs scored peers
Direction of the business behind the multiple. Bands are backend reads; trailing-12-month basis.
TTM earnings are negative. P/E-based methods drop out and the estimate leans on sales- and cash-flow-based methods. A data condition, not a forward call.
Advances: Drive organic growth via multi-channel sales and product innovation
Early demand for AI search supports growth objectives.
